System-generated Labels

When new phrases are added to your dashboard by Localize, system-generated labels will be automatically added to specific content types.

These labels can be used to filter your phrases to help you find specific types of content, e.g. title tags and meta descriptions, etc.

Localize highly recommends that you have human translators craft the language in these tags and attributes as a best practice for SEO.

Types of System Labels

The following are the types of system labels available.

Metadata in the <head> Section of Your Website

Label Name



Phrase is the text from a description meta tag


Phrase is the text from a keywords meta tag


Phrase is the text from a Facebook Open Graph: Description meta tag


Phrase is the text from a Facebook Open Graph: Title meta tag


Phrase is the text from a Twitter: Description meta tag


Phrase is the text from a Twitter: Title meta tag


Phrase is the text from a title tag

<meta name="description" content="this is a phrase" />
<meta name="keywords" content="this is a phrase, keyword 2, keyword 3" />
<meta name="og:description" content="this is a phrase" />
<meta name="og:title" content="this is a phrase" />
<meta name="twitter:description" content="this is a phrase" />
<meta name="twitter:title" content="this is a phrase" />
<title>this is a phrase</title>


Example Use Case: Find All SEO-related Phrases

  • To find all SEO-related phrases you can select the following system labels:
    • lzm-meta-description
    • lzm-meta-keywords
    • lzm-meta-og:description
    • lzm-meta-og:title
    • lzm‑meta‑twitter:description
    • lzm-meta-twitter:title
    • lz-page-title
  • It's a best practice to have these phrases translated by a human so that they are more accurate for the search engines to find and when displayed in the search results.
    • To check which of these phrases have not yet been translated by a human, combine this filter with the Translated By filter and select **No Human Translation".

HTML Attributes in the <body> Section of Your Website

Label Name



Phrase is the text from an alt attribute


Phrase is the text from an aria-label attribute


Phrase contains an isolate, data-isolate or class="localize-isolate" attribute


Phrase is the text from a placeholder attribute


Phrase contains a pluralize or data-pluralize attribute


Phrase is the text from a title attribute
NOTE: This is NOT the page title!


The phrase contains a <var> tag


The phrase contains a URL for the source language image file.


The phrase contains the src attribute with a URL from an audio element.

<img src="some_URL" alt="this is a phrase" />

<p aria-label="this is a phrase">Another phrase</p>

<p class="localize-isolate">this is a phrase</p>
<p data-isolate>this is a phrase</p>
<p isolate>this is a phrase</p>

<input type="text" placeholder="this is a phrase">Another phrase</input>

You have <var pluralize="1">one</var> notification.
You have <var data-pluralize="1">one</var> notification.

<p title="this is a phrase">This is a different phrase.</p>

My roommate's name is: <var roommate>Nicole</var>.

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